How higher education organizations can benefit from animated video: 4 tips from our video archives

Ashden Walker Sep 9, 2021 5:06:44 PM

Here at Sparkol, we believe everyone has a story or message they want to share - whether that’s a class lesson or a sales promotion - and an animated video is one of the most powerful tools to get it out there. But it’s not just us who think this. It’s been proven that 83% of human learning is visual, and 11% is done through listening. That right there is the bare bones of an animated video.

But how could animated videos work for higher education organizations? Well, we’ve gone through our archives to pick out 4 tips for higher education organizations to embrace the power of animated videos. After all, a good animated - and explainer - video can help make sense of complicated ideas, quickly. 

To put this all into perspective, let’s watch our video on ‘How whiteboard video technology works in education’. Using our VideoScribe software, we explain how powerful whiteboard animations can be in all levels of education.  


There are many challenges facing higher education organizations - from rising demands for digitalization to the growing need for more places - but one thing is for certain, classes will be held and students will be taught. 

Using video, educators can creatively share curriculum and engage these active minds while facilitating learning, rather than falling in the background. Plus, by introducing video to your learning curriculum, it can be reused for future lesson cycles, embedded in learning management systems, and shared online. 

Let’s dive into our tips for creating videos for higher education, starting off with our video on ‘How to make great educational videos: 10 tips’. This video highlights 10 techniques content creators can adapt to make engaging educational videos.

One of the stand-out points for higher education organizations is Tip Number 4: Tell a story. You might be thinking about what we mean by that. Your story should explain an idea or concept in relation to characters or scenes. In the video, we use the example of ‘gravity’ and explaining it using our story approach. 

"Peter was walking along when a drop of rain fell on his face. He suddenly wondered why rain doesn’t fall sideways”.


In our next video from our archives, we look at '5 effective ways to use animation in education'. This video explains 5 key benefits of using video in lessons, but for higher education, our point on ‘explaining experiments or assignments’ stood out as the most beneficial.

By doing this, students have an ‘on-demand’ approach to learning i.e. they can pause, rewind and fast forward the learning content as much as they need.


Next, we wanted to show you just how easy it is to introduce video into your higher education learning curriculum, by highlighting a template available in our Scribely product.

This is a simple but effective ‘Teacher introduction video template’, which quickly and easily introduces the educator to their students. It’s incredibly easy to quickly customize the video, and can save you time and energy in the future when meeting new students. 


So we’ve talked about how you can add animation to your higher education organization with tips and templates… now let’s look at why you should with our ‘How animation improves learning and memory’ video from the archives. 

In this video, we talk about the reasons why animation is so effective - they’re emotive and help us process information - but most importantly it’s when the individual elements come together that make the impact so successful. 


And that’s it! Never forget that animation helps us process information because the combination of words, images, and sounds means we store data in multiple places and we can process visual information 60,000 times faster than text. So if you want your lesson to be remembered, animations hold the key.

Sparkol is proud to offer educators discounts on our products and services. Contact our Sales Team by clicking here to learn more. Using one Sparkol account, you can take advantage of our free 7 day trial of VideoScribe, or get started with Scribely. Both of our products have ever-expanding template libraries which allow you to go in and get animating in less than 5 clicks. To get started with VideoScribe, click here. To animate with Scribely, click here